Virtua Partners is a private equity firm specializing in commercial real estate investments throughout the United States. Virtua contracted with us to direct all of their marketing, advertising and public relations efforts. We managed their advertising, public relations, social media, and web development agencies.
We led the company through a rebrand that included a number of subsidiaries plus the launch of new conversion-optimized websites. We drove lead generation for the investor relations team which has resulted in Virtua raising over $200 million in various investment funds. Directing our PR agency, Virtua was regularly mentioned in the Wall Street Journal, the New York Times, Financial Times, and other prominent financial, real estate and hospitality publications.